About
the brand. the myth. the lemur
Madi Rum rests at 40%ABF/80 proof. Before adding the Vanilla beans into the locally sourced Florida Sugar Cane Rum, we Split and Inspect every bean. The Vanilla Beans are then added to the Rum and allowed to soak for up to two months.
Then the Beans are Removed and the Rum is Strained and Bottled. The final product is a beautiful caramel color rum with an amazing rich vanilla scent and smooth vanilla taste.
all of our vanilla is fair and direct trade
We work with a Vanilla Importer called LAFAZA. LAFAZA works directly with the Malagasy farmer and ensures that each bean is ethically farmed and purchased. The Farmers use sustainable farming practices that help protect the unique rainforest biodiversity in and around the Mananra-Nord Region Region, which is on the North-East coast of Madagascar. Rahter than growing vanilla in a large mono-cropped plantations, LAFAZA vanilla comes from independent, small-holder farmers whose dense agroforestry systems act more like a healthy forest, and less like an industrial farm. LAFAZA invests back in their cooperatives, and helps build libraries and community centers in the rural forest communities where LAFAZA vanilla is grown.
Meet our beloved ambassador, Madi!
Madi is our beloved ring-tailed lemur ambassador whose mission helps raise awareness for the dire need of conservation in Madagascar. With 80% of Malagasy land having been destroyed, Madi’s Mission educates the public and generates money for wildfire non-profits like Planet Madagascar. Come and visit Madi’s Mission to see what Madi is currently doing to help save his wild family!